A sparkling example of our ability to create original Web content.

Domaine Chandon is a California winery that belongs to the same family as Moët & Chandon, the maker of Dom Pérignon. Like its French cousin, Chandon faces a major marketing hurdle: the perception that sparkling wine is only for special occasions.

Domaine Chandon asked us to build an online community to help educate consumers about sparkling wine, increase sales and build brand loyalty. We brought Club Chandon to life with original entertaining tips, recipes, articles about wine, and targeted e-commerce offers. The result: 50% database growth in the first year, and an ROI of $35 for every $1 spent.