The loyalty program we run for Sony PlayStation® has 12 million members. That’s the entire population of Delhi, India (not counting the sacred cows).
You know Starz for their original TV series and awesome movie programming. We know them for the corporate branding assignments they’ve entrusted to us.
Sales force automation, segmentation, systems integration... If you understand it all, we might let you work on this account.
VCA has 480 veterinary clinics across the U.S. Our customized Web portal and applications keeps them all on a tight leash.
When you score the Trojan vibrator account, you know you’re a hot agency.
Remember all those free CDs? Yep, that was us. And boy did they bring in customers.
We love dogs so much we even figured out their Lifetime Value for this client.
When Lexus wanted to drive attendance for their Taste of Lexus event, our acquisition campaign delivered.
A brand we built from nothing, and a fascinating case study of extreme growth.
Back before everyone had a satellite dish on their roof, we helped DirecTV launch the whole concept to consumers. The rest is media history.
Club Chandon is a sparkling example of our ability to strategically create original content for Web-based loyalty programs.
TV, print, direct mail... Our work for this client reaches people in all kinds of ways.
We wrote the business plan for Disney’s first direct-to-consumer venture, Disney Movie Collection by Mail.
Remember Howard Jarvis? We help make sure that Californians still do.
If it looks like a duck and quacks like a duck, it’s AFLAC — the newest chapter in our long experience with the insurance industry.
Gas station franchisees are tough clients. When we boosted their revenues by 25%, they were like putty in our hands.
If you speak Tagalog, or any of the other languages we broadcast in, you can understand our TV commercials for this money transfer service. (You do speak Tagalog, don’t you?)
For the relaunch of this brand’s flagship car, our campaign yielded an ROI of 15-to-1. (No, that is not a typo.)
We helped introduce this client’s Internet banking product to college kids. Oh, to be 19 again...
In one of our early retail assignments, we developed strategy for the Virgin Megastore group. The first U.S. store was right on the Sunset Strip.
We have geeks. They have geeks. So everyone got along splendidly when we did an Econometric Time-Series Analysis for them.
No free pens and toasters. Just fresh, impactful creative for B2B and B2C.
Well-informed investors deliver higher long-term value. We proved it.
Our direct response campaign for this client got tons of people excited about the Mitsubishi brand.
Technically, what we built for this client is called a database-driven integrated CRM program. The folks who bought the cars just called it cool.
When Tivo first hit the market, they had to win over customers one by one. Who did they entrust with their valuable customer database? Yours truly.
It took some mighty strong creative to beat this client’s top-performing fulfillment package. But we did it.
Surfing the Web on your TV. What a concept. We helped sell it to millions through an innovative acquisition campaign.
© 2010 Direct Partners, Inc.